YBR is dedicated to the progression and enrichment of tastemaker culture and nightlife entertainment. We strive to educate and inform the public by promoting events, music, artists, and causes with originality and integrity. We continue to develop a unique method of tastemaker branding through campaign management, promotion, and event production, by generating exposure for our clients in an inventive, creative, personable and strategic way.
We have a pool of in depth knowledge and resources acquired through years of intimate involvement in the San Francisco entertainment industry. We have acquired exclusive access and insight into niche, urban demographics through established tight-knit relationships and partnerships with venues, retail locations, event producers, and other affiliates within the industry. YBR has managed to accomplish a great deal of success, having executed multiple brand activations and promoted over 2600 city events, concerts, parties, product launches and corporate events to date.
YBR Promotions was launched in 1999 as an alternative, grassroots outlet for music and event promotion in San Francisco, in retaliation against mundane, impersonal and ineffectual commercialized media advertising. Since its inception, it has grown to become a multi-faceted all-inclusive service provider offering marketing, consultation, and comprehensive campaign management for the nightlife and entertainment industries including music, art, food, film, fashion, tech, and urban culture, as well as brand activations for corporate and non-profit organizations.